The first question that Bruce Bent II was asked on his Ideamensch interview was where did he get the idea to start Double Rock Corporation. Mrs. Bent II says that the main idea behind Double Rock Corporation was the creation of money market mutual funds in the 1970s. His father, Bruce Bent Senior and one of his business partners were pioneers in money market mutual funds. This idea grew very rapidly since its inception. It grew to trillions of dollars in investments. Middle class Americans gained billions of dollars in interest from money market mutual funds through Double Rock Corporation.
The money market mutual fund helps put interest and profits into the pockets of middle class investors instead of the banks. It was a real game changer in the money market and mutual fund investment business. Since then, Double Rock Corporation offers a wide array of money management services in addition to their invention of money market mutual funds.
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Bruce Bent II says that Double Rock Corporation currently has more than $130 billion in managing assets. He also says that his company is constantly investing in new things as they grow. Their financial services department is now an entirely separate company. This company has more than 60 patents when it comes to financial services and products.
Next, Bruce Bent Junior was asked how does a typical day play out for him. He was also asked what he does to try and make it more productive. Bruce Bent Junior says that he really enjoys the way people conduct business and talk to each other right now. He says that employers now stress more of what you can do for a company and how you can deliver a better customer service experience. This is in contrast to the old position of having to sit in an office all day long and work from there.
There is now a much greater mobility and workplace freedom now than ever before says Bruce Bent II. He really likes this, as he likes to be constantly moving and on the go. Bruce says that as long as he has a smartphone or computer with him, he can work from literally anywhere in the world with an internet connection. That is something really nice.